Why and how to break down big assumptions for more successful work
70-80% is the sweet spot. Hitting 100 means you're not trying hard enough.
Penpot Co-founder Pablo Ruiz-Múzquiz puts listening at the center
How Vistaly founder Matt O’Connell gets creative with discovery
How Steve Cohn built Winware by talking to customers first
All teams are responsible for the customer experience. All teams need to coordinate to make it excellent.
Using your goals to align on a direction, map potential solutions, and refine your release strategy
How hypotheses combine humility, customer-centricity, and storytelling to realistically frame your work
The secret to writing effective key results
The questions you answer change as you scale
What to account for and set up to scale the cycle successfully
The most effective OKR-setting process involves both leaders and teams. Go top-down and bottom-up.
