
Researchers - the engine of your organization’s continuous learning
Jeff Gothelf /

Hitting 100% Is Not the Goal in OKRs
70-80% is the sweet spot. Hitting 100 means you're not trying hard enough.
Jeff Gothelf /

Approaching Customer Discovery, Part 2
How Vistaly founder Matt O’Connell gets creative with discovery
Jeff Gothelf /

Who Owns Product Discovery?
All teams are responsible for the customer experience. All teams need to coordinate to make it excellent.
Jeff Gothelf /

Hypotheses in Any Context
How hypotheses combine humility, customer-centricity, and storytelling to realistically frame your work
Jeff Gothelf /
Scaling OKRs, Part 7: What to expect as you scale OKRs
The questions you answer change as you scale
Jeff Gothelf /

Scaling OKRs, Part 6: The OKR Cycle
What to account for and set up to scale the cycle successfully
Jeff Gothelf /

Scaling OKRs, Part 5: Reconciling and Approving
The most effective OKR-setting process involves both leaders and teams. Go top-down and bottom-up.
Jeff Gothelf /

Scaling OKRs, Part 4: Writing OKRs at the Team Level
Level-set your goals, align with adjacent teams, and tell a good story
Jeff Gothelf /

Scaling OKRs, Part 3: One Team at a Time
De-risk big change and prove the model with one team first
Jeff Gothelf /